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Why you should try to fail: a neuroscientist explains!
Remember that failure is learning tool, and that if we make up our minds that we can improve from each lesson

MikeTranter PhD
Nov 28, 20249 min read
3 views


The Power of Persuasion: Leveraging Cognitive Biases in Sales and Marketing
By understanding how cognitive bias works, we can leverage them with good and transparent intentions.

MikeTranter PhD
Nov 28, 20247 min read
7 views
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